The White Hare Journal

Black and white graphic for ‘The White Hare Journal’ blog introducing the signature fragrance line, featuring the Down the Rabbit Hole No. 2 label with green grass, mossy wood, dirt, and petrichor scent notes.

Introducing Our Signature Fragrance Line — Wher...

Fragrance can do more than fill a room; it can transport you into your happiest memories and favorite stories. At White Hare Gifting Co., our signature blends are designed to...

Introducing Our Signature Fragrance Line — Wher...

Fragrance can do more than fill a room; it can transport you into your happiest memories and favorite stories. At White Hare Gifting Co., our signature blends are designed to...

Graphic for White Hare Journal blog post titled “Our Story” featuring white rabbit in waistcoat lounging in a rabbit hole, self‑care and self‑exploration quote, White Hare Indianapolis Indiana logo

Our Story

White Hare began with curiosity and became a journey into self-care, creativity, and rediscovering the quiet rituals that restore us—especially in life’s changing seasons.

Our Story

White Hare began with curiosity and became a journey into self-care, creativity, and rediscovering the quiet rituals that restore us—especially in life’s changing seasons.

White Hare Journal blog graphic featuring curated candles and soaps.

White Hare Studio Diary: Launching with Curated...

Every brand has a first chapter. This is ours. White Hare begins with a curated, white label collection developed through careful sourcing and clear business strategy, while our original fragrance...

White Hare Studio Diary: Launching with Curated...

Every brand has a first chapter. This is ours. White Hare begins with a curated, white label collection developed through careful sourcing and clear business strategy, while our original fragrance...

Welcome to The White Hare Journal | Handmade Candles, Soaps, and Studio Life in Indiana

Welcome to The White Hare Journal | Handmade Ca...

Welcome to The White Hare Journal—a quiet little pause between the ticking clocks and the to-do list. Step inside our studio for behind-the-scenes stories, maker spotlights, local favorites, and thoughtful...

Welcome to The White Hare Journal | Handmade Ca...

Welcome to The White Hare Journal—a quiet little pause between the ticking clocks and the to-do list. Step inside our studio for behind-the-scenes stories, maker spotlights, local favorites, and thoughtful...

Ollie Lue Soap Co handmade purple artisan soap with packaging and Halloween themed display including skull and dark background

Meet Aubrey Lindsey of Ollie Lue Soap Co.: Vega...

Meet Aubrey Lindsey, founder of Ollie Lue Soap Co., and discover how her journey into vegan skincare and soapmaking grew from personal need into a thriving, heart-led business.

Meet Aubrey Lindsey of Ollie Lue Soap Co.: Vega...

Meet Aubrey Lindsey, founder of Ollie Lue Soap Co., and discover how her journey into vegan skincare and soapmaking grew from personal need into a thriving, heart-led business.

White Hare Journal Tea with Makers graphic featuring JB Treats LLC, an Indiana dog treat brand, with logo and paw print design on black background

JB Treats – Indiana Dog Treat Brand With A Hear...

Meet JB Treats, an Indiana-based dog treat business founded with purpose, passion, and care. In this Tea With Makers interview, we share how one family turned a love for baking...

JB Treats – Indiana Dog Treat Brand With A Hear...

Meet JB Treats, an Indiana-based dog treat business founded with purpose, passion, and care. In this Tea With Makers interview, we share how one family turned a love for baking...